Diablo 4 did huge numbers when it was released in June 2023, Sports betting site B Sports with positive reviews, impressive sales numbers, and over 12 million players. But for those who finished the game’s campaign and dove into its endgame content, the real meat of an ARPG like Diablo, it was clear something was amiss.

Item progression was frustrating and often felt like a chore. There were few endgame activities and little reason to do them. Seasonal updates added new mechanics and smaller fixes but didn’t solve the underlying structural issues players had with the latest entry in Blizzard’s legendary loot-chasing franchise. It carried echoes of Diablo 3’s 2012 launch, when players quickly became frustrated by its endgame loop (and its real-money auction house). Was Blizzard repeating the same mistake twice?

What a difference a year makes. Whereas it took around two years for Diablo 3 to become great with the a…